Marketing for An Author and His Books

Fred Sievert, Author

Fred Sievert has a heart for people and wanted to expose a new, growing group of readers to his messages and mission. And we wouldn't be doing our job if we didn't provide a link to his website. You can see our work and learn about his impactful mission here→ 

 
 
 
 

Goals

To reach more people, to engage with them through the sharing of stories of their faith, and to involve them in his mission, to participate digitally and to purchase books.

Execution

EMC7 developed all social properties for his first book and managed his web site. We recently created a new umbrella brand, including new graphic identity and logo, for him which includes a responsive website to prepare for the publication of his second book, due out in December.

EMC7 Roles

Becca continues to direct all social media outreach. Todd was the chief creative director on the redesign and rebranding.

Results

Built audiences of 135,00 Facebook fans and 78,000 Twitter followers. Average engagement rates of 18% on promoted posts/tweets.

 

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